Goal update!

Good morning!

I have to say that our whole “word of the year” (mortgage) thing is already way more effective than any resolution that I’ve ever made. I won’t say that it’s been smooth sailing during this first quarter of the year, but it has definitely helped us stay on track and say “no” to things that don’t move us towards our goals.

The biggest roadblock we hit was a medical thing that came up in February. Charlotte had had recurring ear infections since last December, and the pediatrician finally decided that it was time to send her to the ENT after they’d tried several rounds of antibiotics. Sadface. That lead to her having to get tubes put in her ears. Double sadface.

They did the surgery in early March and everything went great. We put our goal on hold and saved everything we could to try and avoid dipping into our emergency fund to cover our portion of the expenses. When I got the bill in the mail I was a little nervous to open it just in case we hadn’t saved enough, but we had saved almost exactly what we needed! We ended up having $100 left over to throw on the mortgage in April. I was so thankful that we were able to cash flow this “emergency” (which never felt like an emergency because we had a plan and we worked it) in one month, plus celebrate Charlotte’s birthday and prepare for Easter. It’s one of the most amazing feelings that we’ve ever had.

So here’s a recap of my first quarter goals, how they went, and how I’m moving forward into next quarter.

Goal #1: No spend January (I did this again in April–for the most part)

Recap of January:

I made it my goal not to shop for the business at all, and it yielded some decent returns.

You might remember my heart banners:

 

heart banner

These did pretty well at shows and in my shop. I kept on experimenting and looking forward, and created a bunny version for Easter that did even better. It is still selling for baby showers and nurseries! This was one of the things that I really wanted to come out of my no spend month–expanding my vision and therefore my product line.

Another side effect of not shopping in January was that I scoured the garage and the basement for vintage pieces that I had never cleaned, photographed, finished listing, etc., and actually sold a lot of pieces that I had previously been reluctant to list. This was super exciting as well–I have a tendency to buy something in the moment, decide it isn’t right for my shop, think about getting rid of it, and then ultimately hold onto it because I might “need it someday.” My no spend month helped me get over that a little bit.

For April:

I shopped a little bit, but mostly for new inventory. I found an amazing estate sale at the end of the month right in Rochester, and got some great pieces for my Etsy shop. My struggle last month was definitely the weather–by mid-April last year I had a huge pile of stuff going in the garage already for my late April shows, but no such luck this year. It was STILL snowing here in the middle of the month and I was stacking pieces all over the house in an attempt to still get work done and keep from freezing to death out in the garage.

I did get one or two warm days where I was able to get a new display piece finished using a bunch of stuff that I had laying around, so that was good.

Goal #2: Stock up my shop.

My goal was 200 listings by February 15–I didn’t actually keep track of when I met it, but I know it was later than that. The good news is that I’m there now, right?

I’m around 220 listings now and listing consistently really brought up my sales in March, which was officially my best month ever! I hit 900 sales and was able to save almost everything we needed for the tubes, which was super amazing.

For April:

Obviously my next goal is to make it to 300, but I don’t know if that will happen for this quarter. My more realistic goal is about 260, but we’ll see how it goes. I think one of the biggest things that has come out of my devotion to consistently posting new listings has been a big increase in sales.

The increase in activity in my shop has led to me making my biggest sales goal yet for my business in April (factoring in two shows, Facebook sales and Etsy sales), and the Richmond show put me beyond my target for the month, which was really exciting. The business part of things used to be really frustrating and time consuming for me because all I wanted to do was create things, but over the past few months I’ve actually begun to enjoy it a lot more, and I think it’s because I’m setting hard targets and then watching as I get really close or even beyond them each month.

Goal #3: Find new things to try.

I haven’t decided on the co-op yet. We tried a spring Junior League show at the Palazzo Grande in Shelby Township at the beginning of March, and it was really disappointing for a lot of reasons, none of which I want to get into right now. Maybe I’ll do a post on it if I can figure out whether it would be worth it or not.

It’s been awhile since I’ve listened to newer Goal Digger podcast episodes though I still refer back to a lot of her early ones. I’m still loving Allie Casazza’s “The Purpose Show“–there was an amazing episode about perfectionism a few weeks ago that I’ve already listened to about 3 times. I’ve also started listening to Christy Wright’s “Business Boutique” podcast, after attending a one-day event in Grand Rapids two weeks ago. I want to do a quick post about that as soon as I’m done digesting all the great information I got.

So far, my favorite books have been Fervent and Missional Motherhood…both focused, obviously, more on faith and family than on business, but it’s all connected, right?

I’ve still been getting most of my planning, writing, and Rochester College work done in the mornings or while Charlotte is at preschool, though I’ve been sprinkling in walks with my dog and a little bit of working out, too. Starting off my day with nothing but a cup of coffee hasn’t been super effective with helping me maintain energy throughout the day (go figure, right?) so adding some physical activity has been super helpful with that. Plus, I’m super unlikely to fit that in at the end of the day…


How are your 2018 goals going? I’d love to hear about them!